Patient-centricity at the heart of healthcare
By Dr Arti Sikka, Associate Medical Writer A recent article in Healthcare IT outlined digital healthcare predictions for 2019, including the significance of virtual care in our increasingly patient-centric care system. Indeed, patient-centricity continues to be a hot topic in healthcare. Often described as putting the patient at the ‘heart of everything’, it is the […]
Through the looking glass: a view on awards from all angles
By Victoria Stanley, Associate Director The first time I was asked to write a Communiqué entry, I was excited and nervous in equal parts; this was an opportunity to showcase the work of which I’m most proud, to write it up for the world to see, pitted against my peers for industry leaders to judge. […]
More than just a voice: The Amazon Hackathon
By Georgina Chan, Account Manager Alexa. Just a voice you ask about the weather? It’s more than that. On a chilled Thursday morning in October, we arrived at the Amazon HQ near Holborn to find out why this is, at the Alexa Hackathon. This full-day event gathered all kinds of bright talent within Publicis Groupe […]
“All the World (at Regent’s Park’s) a Stage…”
On a balmy summer’s evening in central London, you would be hard pushed to find an activity that trumps a bit of Shakespeare at the open air theatre in Regent’s Park. As the sun set between the trees, Regent’s Park was transformed into the wondrous forest of Arden by a talented cast, catchy live music, […]
WiFi Wars – time to rethink interaction
By Georgie Chan When I walked into the Royal Institution in London for the comedy game show WiFi Wars, as part of our regular Culture Club series, it seemed just like any other regular game show set-up. The host, Steve McNeil, was busy fixing his hair and shirt, the crowd was pushing and shoving to […]
Communiqué 2018: Resolute’s Top Picks
June’s Communiqué Awards celebrated top work in healthcare communications and some of our own fabulous Resoluters were there to cheer on the winning teams (and maybe enjoy a glass of wine or two). Here are some of our top picks from the 2018 winners, including the winner of the ‘Excellence in Communication Through Creative Execution’ […]
Show me the Monet!
By Anjali Rajah, Account Executive A couple of lucky ducks from Publicis Health (including your favourite agency, Resolute!) had the chance to visit an exciting exhibition at the National Gallery – ‘Monet and Architecture’. It was fantastic! Actually, fantastic doesn’t quite cut it. According to the National Gallery, “There’s never been a single exhibition looking […]
Cannes Lions 2018: Resoluters’ Top Picks
The Cannes Lions are THE awards for the creative and marketing communications industry. Winning a Lion is the ultimate achievement in creativity and really does put you among the best of the best. This year has been slightly different for Publicis Groupe, as our CEO, Arthur Sadoun, made the difficult decision to implement an all-agency […]
Open minds for open innovation
By Emma Knott When it comes to problem-solving, getting an outsider’s perspective can really add value. Addressing an issue from a different angle or injecting new expertise ultimately leads to a more robust response. This is the basis of open innovation. Many large, successful organisations such as Apple and NASA are already embracing open innovation […]
A story without words
By Georgie Chan Glittery slippers, a French café, and a fairy God ‘shiny boy’ (not Godmother) – Matthew Bourne’s latest ballet Cinderella rewrote the classic fairy tale, setting the scene in London during the Second World War. Without a single tutu in sight, Cinderella is no traditional ballet. The dancers’ extra dramatic facial expressions and […]
